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Positioning

Relate to your guests so they relate to you

Developing a brand starts by defining the clientele you wish to attract.

It means defining precisely their age groups, purchasing power, interests, values, and much more.

Your positioning will also define if the type of property and service you are offering or planning to offer indeed address the markets you are targeting.

Proper positioning will ensure your brand a long lasting success.

five78' dedicated seasoned hospitality Consultants will work with you all the way to define the positioning that fits perfectly your product!